Bluebird Ventures
We use the best capabilities of the digital world to deliver new products for tomorrow’s consumers
Mobile First
Most people carry a mobile phone whenever they are awake. Many people check their mobile 150 times a day*. Smartphones and tablets are the devices of choice to manage a modern digital life. Business needs to develop consumer experiences designed for mobile first.
* KPCB/Mary Meeker Internet Trends 2015
* KPCB/Mary Meeker Internet Trends 2015
Scalability
Bluebird Ventures thinks big and agile. We develop smart and scalable solutions with international potential. Once a business model is proven in one region we can quickly replicate and localise for different geographies. These platforms can service upwards of hundreds of thousands of users to provide profitable success from a growing user base.
Consumers
Consumers expect a great experience when they use their mobiles. More than 50% of internet searches now originate from a mobile device to provide personalised results while more than 30% of e-retail sales use the convenience of mobile or tablet†. Opportunities from this trend are accelerating especially amongst future consumers below aged 40.
† IMRG Capgemini Quarterly Benchmarking Report 2014
† IMRG Capgemini Quarterly Benchmarking Report 2014
Projects
Finding your next mobile can be a challenge. Cherrypick goes beyond traditional price-comparison and old fashioned retail sites to understand consumers and their preferences.
The Cherrypick app uses the unique power of mobile to source personal offers, then helps you pick the best mobile in a fast, intuitive way.